I am a software engineer specialized in technical and architectural SEO wanting to help companies in making data driven decisions to generate more search traffic.
As a professional search data strategist, I worked at Aposition (former Botify company) longtime. Through my career I have had clients, primarily enterprise level international companies on organic search across a number of vertical markets including travel, accommodation, telecoms, ecommerce, media. I have managed many long term global SEO projects for internationally well-known brands such as Nokia, SFR. I have taken the responsibility of defining their online properties search data strategy for several years.
I have proficiency in analysis of the internal and external search data, internally crawls, web server log files, analytics tools e.g. Google Analytics, Search Console, PPC, internal search data and databases, externally such as links, crawls (of other websites), SERPs, APIs. Expertise not only analyzing each of them but also crossing all these data to get powerful insights. Competence in analyzing big search data on huge web sites; Ebay, Viadeo, Kelkoo, Homeaway, Izlesene to name a few.
My objective is bringing web platforms particularly with high volume of pages and high traffic, solid technology solutions that can take their search traffic acquisition to the next level. I would like to assist them in building and maintaining their search marketing analytics platforms. I wish to help them to leverage their marketing and IT teams search knowledge while bridging the gap between two.
I am also a tech conference speaker. Some of the conferences where I spoke are:
The Road To A More Secure Web at SEOCamp, March 2017, Paris France
Recherche & SEO / Aujourd'hui & Demain at QueDuWeb April 2017, Deauville France
Sur La Route Vers Le HTTPS at WebCampDay, May 2017, Angers France
Future of Search & SEO / Featuring Six Blind Men & Elephant at Web Marketing Festival June 2017, Rimini Italy
On The Road To HTTPS Everywhere at BrightonSEO September 2017, Brighton United Kingdom
Botify: Botify Certified Consultant
Linkedin : https://www.linkedin.com/in/aysunakarsu
Twitter : https://www.twitter.com/aysunakarsu
Twitter : https://www.twitter.com/searchdatalogy
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